Making the leap to the Cloud is no easy task, and starting a digital transformation process in order to close the circle of connectivity in the logistics environment can often seem complex, tedious and generate the fear of having to face a significant investment.
Above all, in VUCA environments such as the one we are dealing with, it is especially important that logistics companies are able to equip themselves with the most powerful digital tools with which to respond to the challenges of efficiency, flexibility, agility, transparency, analytics and profitability that arise.
"Making the leap to the Cloud without developing an entire IT department is key to meeting the challenges of a VUCA environment".
Rolando Martinez
General Manager of Cotransa
Jump to the Cloud
In this line, COTRANSA, Spanish forwarder with 50 years of experience as a freight forwarder and extensive experience in international transport, and which was one of the first companies to bet on ERP software _b first, has been working for years on its digitization project.
Cotransa has chosen to leave aside the On Premise solution, to migrate to the private cloud of Bytemaster, the operation of its ERP _b first, Also, it takes to the cloud the email service and the operational information of the business. This allows you to have a guarantee of operational performance with the intention of making a qualitative leap towards its customers and the sector.
Working in digital environments such as the Cloud, allows the scalability and flexibility that the project demands for its constant growth. In addition, it has a cybersecurity plan to protect itself from new actors that, every day, interact and coordinate their activity through technology and digital platforms.
“Having a good management tool is essential to be able to provide a good service." Rolando Martínez, general manager of COTRANSA, comments, while stressing that they were "the first company to contract this program, developed especially for our sector and its particularities".
"Since then," he notes, "we have been adapting the program to the operational needsand changes that have occurred over the years". He emphasizes the importance of technology being chameleon-like and capable of adapting and scaling to each business model.
Renew or Die
COTRANSA has always been clear that there is no choice but to adapt to each environment, however complex it may seem, and take advantage of the situation it offers to strengthen its potential. In fact, Martínez stresses that in order to offer customers what they need, there is no alternative but to go digital: "Customers demand more information on the status of their shipments and faster responses. To meet this challenge, we migrated our servers to Bytemaster's and we are immersed in a development and training program that will allow us to improve our operations and response time.
In short, from COTRANSA insist that "if there is a clear competitive advantage over the market is to make the leap to the Cloud without developing an entire IT department".
"If there is a clear competitive advantage over the market, it is to make the leap to the Cloud without developing an entire IT department."
Rolando Martinez
General Manager of Cotransa
For his partMayte Franco, Account Manager At Bytemaster, he assures that "providing a solution to a client of the size of COTRANSA is a privilege", while insisting that in order to "respond to the challenges of the present and future of transport and logistics companieslike them".
Consultant in Logistics and Supply Chain Technologies
